ANUBHA JHAWAR, Sommelier and Tea blender, Founder
Anubha’s tryst with tea began at an early age. She looked forward to accompanying her father, Manoj Jhawar, a master tea taster, on his numerous tea tasting expeditions. She spent a good part of her childhood in and around the sprawling tea estates that dot the foothills of the Himalayas in Darjeeling, West Bengal. Enjoying her time amidst the tea bushes, she became quite familiar with the deft plucking of the two leaves and bud that give every tea its unique flavour. CELES TÉ stems from a genuine love for teas, and a curiosity to experiment with blends.
Anubha pursued her interest in tea by training under the British Tea Master Jane Pettigrew in London in 2018. She wanted to pursue her passion, and adapt the right skills to start her own collection of tea blends.
She wanted to create tea blends allowing all sorts of varied and unique flavours to steep together as Artisanal teas. She went beyond the usual blends and took a step into the entrepreneurial world of tea with CELES TÉ to bring artisanal infusions and blends to modern tea aficionados.
“Fine teas should not be a rarity, but an everyday luxury,” says Anubha the tea expert behind CELES TÉ. Every CELES TÉ tea is mindfully crafted to appease the palate.
Tea, as we know it in India, is not just a beverage. It is a satiating soul food, an epitome of hospitality and a celebration of togetherness. CELES TÉ is crafted to go beyond a mere drink. It is the non-traditional Artisanal blend. Ranging from the floral to the decadent, this young, premium quality brand delivers a tea experience with superior grade teas. The blends anchor the fine flavours of nature without any synthetic additives.
We are involved in creating every tea blend to perfection, uniquely crafting each with meticulous care and ingenuity. Her sheer love for fine teas, sincerity to subtle flavours, and richness of taste, find expression in CELES TÉ.
The CELES TÉ-ial experience
Versatile and vibrant, hot or cold CELES TÉ promises to be everyone’s cup of tea. It can be the soothing balm for frayed nerves, the cozy comforter in the bitter cold, or the anytime answer for a beverage craving. Savour every sip of CELES TÉ teas by following the conventional methods of steeping or simply embark on an exciting journey by changing the quantity and brewing time and discover your own tea taste. However you drink it, you will find a sublime experience in every sip!
ARTISANAL BLENDS AND BREWS
The CELES TÉ bouquet of teas stands out for their non-traditional, distinctly bespoke characters. CELES TÉ sources its teas from select, carefully chosen estates spanning across Darjeeling, Assam, Nepal, and the Nilgiri hills, producing some of the country’s finest and best teas. After withering and due processing, the teas undergo various tasting sessions and hand blended in small batches. Labeled separately, the teas are then put through a vacuum packing process entailing three-layered aluminum packaging. This ensures that the tea is protected from exposure to moisture and air. It prevents the growth of microorganisms that have an adverse impact on the freshness, aroma, and flavour of the tea.
The creative element of these exceptional blends is the unique pairings of fine ingredients. The overtones, and undertones are carefully matched to make a well- balanced blend, and meet the CELES TÉ vision.